Goal
The goal of this project was to create a responsive fundraising web page for World Bicycle Relief’s first program in Kenya. World Bicycle Relief is an organization that works globally to provide bicycles to students, healthcare workers, and entrepreneurs. The Kenyan program is solely focused on providing bicycles to students.
Process
We began this project by creating an interview guide and then interviewing potential donors. We wanted to know people's motivations when donating to a charity and what donors look for in an a charity organization's website when making the decision to donate. We also performed a heuristic evaluation of other charitable organizations’ websites. After the research sprint finished, we created an affinity map to determine our final design principles.
After the research and design phases were completed and deliverables were approved by the client, I then developed the final responsive site. I also created the animated gif of moving bicycle wheels in order to invite users to interact with the sliding story.
- Using Javascript for responsive design
- CSS Shapes
- Applying and customizing jQuery plugins for story slider and circle donation progress wheel
- Building a gif in Adobe Photoshop and Adobe After Effects
Front-End Development Key Deliverables
- Industry & Org Research
- Heuristic Evaluation of Competitors
- Interview Guide
- Interviews
- Affinity Map
- Design Principles
UX Key Deliverables
Results
"For our nonprofit’s July campaign, Neely helped design and implement the front-end development for the World Bicycle Relief website. Throughout the process, Neely asked a lot of great questions to help understand our specific needs. At every meeting, my team was so impressed with her thorough evaluation and great insights into our work that we felt like she was a remote member of our team. She was thoroughly prepared and very professional at every turn. This resulted in a final deliverable that exceeded all expectations. The level of hard work and dedication to the project was evident. Neely is very passionate about the quality of her work, and it’s clear when you finally see the results. We are so excited to launch the work she produced. I highly recommend Neely as well as her skills as a developer."